There’s Big Money in eCommerce Platforms
Create a powerful eCommerce platform and deliver an unparalleled shopping experience to customers
The eCommerce industry has transformed the way businesses operate in the modern world. eCommerce is a business model where the Internet facilitates the buying and selling of products and services. Today, an online store is not just a platform for selling products; it represents the face of your business, and signifies its value, integrity, and expertise. Thus, it's essential to create a powerful eCommerce platform to deliver an unparalleled shopping experience to your customers. eCommerce development companies and agencies provide reliable eCommerce development services to help businesses market their products and services online successfully.
eCommerce Growth: Statistics
The eCommerce industry has grown significantly over the years, boosting the economy by increasing productivity, encouraging innovation, and driving better shopping experiences. In 2021, eCommerce sales in the US reached $870 billion, a 14.2% increase over 2020 and a 50.5% increase over 2019. eCommerce represented 13.2% of all retail sales in the US in 2021. The story is no different in other parts of the world, with global eCommerce rising from 15% of total retail sales in 2019 to 21% in 2021, now sitting at an estimated 22% of sales.
Why You Might Need an eCommerce Platform
In today's digital age, nearly 60% of the world's population, almost five billion people, are active Internet users. eCommerce platforms are an essential part of your online presence, whether your business is B2B or B2C, providing your company with an accessible way to sell and share products online with a broad spectrum of customers. eCommerce platforms go beyond basic shopping cart functionality to deliver the essential and required tools for growing businesses to build a unique and competitive online presence. eCommerce platforms empower your online presence and allow your business to shine because their design considers that each company has unique and special requirements for its website.
Advantages of eCommerce Platforms
One of the advantages of eCommerce platforms is that they act as a unified system for many customer-facing and operational processes. They store information in one internal database and have functionalities built into their core software, providing analytics and reporting, financial accounting, and customer support. Additionally, eCommerce platforms offer a more customizable, fully-featured suite to have an advantage over your competitors. By utilizing eCommerce platforms, businesses can enhance their online presence, optimize their website design, and provide a personalized shopping experience to their customers.
Creating a Powerful eCommerce Platform
If you are in the retail business and looking to start an online store to get your share of the eCommerce business, there are several things to consider when creating a powerful eCommerce platform. First, it's essential to have a clear understanding of your target audience, business goals, and objectives. You must conduct thorough research to identify your customers' needs, preferences, and behaviors, which will guide your platform's design and features.
Next, you need to choose the right eCommerce platform that meets your business needs, considering factors such as pricing, features, scalability, customization, and integrations. With the right eCommerce platform, you can create a unique and competitive online presence that stands out from the competition.
You must also optimize your website's design and user experience, ensuring that it is easy to navigate, loads quickly, and provides a personalized shopping experience. A well-designed eCommerce platform should have a simple and intuitive user interface, with clear and concise product descriptions, high-quality images, and seamless checkout processes.
The eCommerce industry is growing at an unprecedented rate, presenting new opportunities for businesses to market their products and services online. eCommerce platforms provide businesses with an accessible and efficient way to sell and share their products online, enhancing their online presence and providing an unparalleled shopping experience to their customers.
